JAZZAM
FOR THE JAZZ ENTHUSIAST
Designed for jazz enthusiasts, this app amplifies the community by fostering a unique take and user experience on jazz exploration and discovery
Client
N/A
Year
3rd year, 2023
Duration
6 weeks
Designers
Tyler Lee
Jessen Lin
Aaron Ngoon
Kavin Sureshbabu
Hamza Shoukry
Eric Chen
My team and I were tasked to create a music app that appealed to the jazz listeners
Understanding Our People
Name: Bianca Watson
Age: 32
Occupation: Freelance Artist
Interests: reading, film, music production
Description:
Bianca is an outgoing individual who utilizes music as an outlet to explore her creative directions
Jazz is her way of therapy
Always involved with her community
Listens to music for inspiration
Inspiration Board
What does jazz feel like?
Look like?
Remind you of?
Our Key Features
Through research, we decided to focus on four key features that jazz listeners would want out of their app:
live event feature
a music exploration page
a mood feature
sleep alarm/timer
Establishing the Structure
Afterwards, we created wireframes that would set the foundation for our app
Establishing the Visuals
Learned that a dark theme with subtle touches of pastel colors best depicted a sense of “jazz”
Elevating the Jazz Experience
Backed up by research on what our users want and an understanding of what “jazz” means, Jazzam is an app that further explores the genre that can be enjoyed by our niche targeted enthusiasts.
The final design refines our visual design prototypes and incorporates a seamless flow to enhance our user’s experiences with their music